Capetown Bookfair

The most challenging type of graphic design is visual identity. Symbols need to be simple, because they will be reproduced in small sizes and on a variety of surfaces. They also need to immediately communicate the message or essence of an event, organization or company. The designer has relatively little to work with, except for form, color and [...]

Balloon Adventures

This was the adaptation of an American Vacation Bible School program into Arabic. The main title says, "Balloon Adventure." The subtitle says, "The Power of Faith in the Life of the Children of God." The design challenge was to develop custom letterforms for the title. The Arabic language uses a series of dots, both above and below the [...]